Highest-intent traffic in marketing
Someone searching 'emergency AC repair Dallas' needs you now. Google Ads is the only channel that captures that exact moment.
Google Ads
Be there the second someone searches for you
Every day, people in your market type exactly what you sell into Google. Our campaigns put you at the top of those results — and our tracking proves every dollar's return.
Serving Dallas–Fort Worth
No lock-in contracts
Results-first approach
Part of our Paid Advertising service.
The problem
Google Ads rewards precision and punishes everything else
- Broad match keywords quietly burn budget on searches that will never buy — often 30–50% of total spend.
- Smart bidding without accurate conversion data optimises toward garbage — beautifully.
- Ads that win the click but land on slow, generic pages pay twice: high CPC, low conversion.
- DIY accounts plateau because the platform's 'recommendations' are designed for Google's revenue, not yours.
The solution
Surgical campaigns built on real conversion data
We build tightly themed campaigns around the searches that signal buying intent, feed the algorithm clean conversion data, and pair every ad group with a message-matched landing page. Then we optimise weekly, forever.
- Intent-mapped keywords — budget concentrated on searches that convert, negatives blocking the rest
- Accurate conversion tracking — forms, calls and sales attributed properly, including offline conversions
- Message-matched landing pages — relevance that lifts Quality Score and cuts CPC
- Weekly optimisation — search terms, bids, budgets and ad tests reviewed relentlessly
Benefits
What this does for your business
Immediate results
Campaigns can produce qualified leads within 48 hours of launch — the fastest path from budget to pipeline.
Provable ROI
With tracking done properly, you'll know your exact cost per lead and return per campaign, keyword by keyword.
Waste eliminated weekly
Continuous search-term mining and negative keywords stop budget bleeding into irrelevant clicks.
Quality Score advantage
Relevant ads plus fast landing pages earn discounted clicks — we routinely cut CPCs 20–40% through structure alone.
Scales with confidence
Once unit economics are proven, scaling is arithmetic: more budget into campaigns with known, profitable returns.
Our process
How we work
A proven, transparent process — you'll always know what's happening, why, and what result it's driving toward.
Start With a Free CallAudit & keyword research
Existing account forensics (if any) plus intent-mapped keyword research: what buyers search, what it costs, what it's worth.
Tracking setup
Conversion tracking for forms, calls and purchases configured and tested — the non-negotiable foundation.
Campaign build
Tight ad groups, compelling ad copy, extensions and message-matched landing pages.
Launch & learn
Controlled launch with daily monitoring through the learning phase.
Optimise & scale
Weekly search-term reviews, bid and budget management, ad testing and expansion into proven opportunities.
Tools & platforms
Best-in-class technology, expertly applied
Google Ads
Google Tag Manager
GA4
Google Keyword Planner
CallRail
Unbounce
Optmyzr
Looker Studio
Worked example
A typical engagement: hvac services company
Illustrative scenario showing how we scope this work — not a past client. Digital Jeeva360 is a new agency and we publish no result we cannot show you the account for.
The situation
An HVAC company's self-managed account spent $9k/month at a $310 cost per lead. Broad match keywords sent 40% of budget to searches like 'HVAC salary' and 'how to fix AC yourself'.
How we would approach it
Rebuilt account around emergency, repair and install intent with exact/phrase match, 600+ negatives, call tracking, and service-specific landing pages with instant-quote forms.
What we would target
cost per lead (from $310)$87
more leads, same budget3.6x
lead-to-job close rate22%
Targets, not achieved results. Your realistic range depends on your market and starting position — we model it from your own numbers on the call.
See how we help your industry
FAQ
Google Ads — your questions, answered
How much should I budget for Google Ads?
It depends on your market's click costs and your goals. Service businesses typically start effectively at $1,500–$3,000/month in ad spend; competitive industries (legal, finance, home services across DFW) need more because CPCs run higher. We'll show you exact CPC data for your keywords before you commit a dollar.
What is Performance Max and should I use it?
Performance Max is Google's automated campaign type running across Search, YouTube, Display, Gmail and Maps. It can perform brilliantly — for e-commerce especially — but only with strong conversion data and creative assets. We deploy it strategically alongside Search campaigns, never as a lazy set-and-forget replacement.
Why is my cost per click so high?
Usually some mix of: low Quality Scores (irrelevant ads/pages), bidding on overly broad terms, poor account structure, or competing in premium hours without dayparting strategy. Our restructures typically cut CPCs 20–40% — same keywords, better engineering.
Do you handle Google Shopping for e-commerce?
Yes — Shopping and Performance Max are central to our e-commerce work. That includes product feed optimisation (titles, images, attributes), which most agencies ignore despite it being half the battle in Shopping performance.
Can you fix our existing account instead of starting over?
Usually, and it's often the better path — existing accounts carry conversion history that helps algorithms. We audit first: if the foundation is salvageable we restructure in place; if it's fundamentally broken we rebuild while preserving what data we can.
Limited availability
Ready to see what google ads can do for you?
Book a free 30-minute strategy call. We'll assess your situation honestly and map your highest-ROI next steps — no pressure, no obligation.
Get started
Book your free strategy call
Tell us a little about your business and we'll come to the call prepared with ideas specific to you.
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